In this multi-part series, we will be discussing B2B Marketplaces, the opportunities they provide, the rapid growth, customer drivers and the features that are required to power them.

With over $1.2Tn worth of B2B business moving online, and a growing proportion of this trade being done on marketplaces, B2B marketplaces offer a significant growth opportunity for organizations looking to shift from traditional supplier or distributor models to a multi-vendor direct to customer business model.

Omnyfy, acquired by Ultra Commerce CEO, Fabian Rebeiro, sits down with Paul Skeldon from RetailX to discuss B2B marketplace in this webinar, which has been broken down into 4 easy to view parts, each discussing a specific topic.

Part 3 – What are B2B customers buying?

In this section of the webinar Paul and Fabian discuss what customers are purchasing on B2B buyers. This includes services, product and procurement for businesses.

Watch the video

Other Parts

• Part 1 – B2B Marketplace Growth and Usage

• Part 2 – What’s driving the shift to B2B marketplace buying and how are customers buying?

• Part 3 – What are B2B customers buying?

• Part 4 – Key Features required in B2B marketplaces