An article by Inside Retail
Frank Nesci, Comestri Co-Founder, said: “… at the crux of it, unified commerce is about delivering a consistent and seamless shopping experience across every shopping channel and consumer touchpoint. Unified Commerce is making sure product information, images, pricing, inventory, customer service and returns is consistent across the retailer’s physical store, website, marketplaces, social media or wherever the product is viewed.”
Comestri’s Co-Founder and retail expert, Frank Nesci, recently sat down with Inside Retail to discuss why Unified Commerce is the next evolution of Ecommerce, and how data is key to retail success now and into the future.
Check out the full article on Inside Retail.
